This is Starting his 1st business at 11 years old – Radio Diego, a company that refurbished and sold old radios – introduced him to the world of business and he’s been a serial entrepreneur ever since!
Never happy with the status quo, Luke grew Radio Diego into a regional operation by the time he was 17. His next business was a portable canopy company that was not only profitable, but it was also successfully purchased and merged with a competitor.
Luke joined Monterrey Provision Company – a retail grocery product distributor – in their accounting department while earning his BS, Accounting degree. After earning a merit-based promotion to Financial Controller and General Manager, he negotiated a leveraged buy-out with 100% company ownership in 2008.
They experienced phenomenal growth, innovation, and business transformation under his leadership – 800% growth from 2008 to 2017 with expansion from 4 to 22 states.
He also founded 3 new startup ventures as President of Monterrey to address industry resource, pricing, and service capability gaps – Specialty Cut & Wrap, Direct Demos & Merchandising, and THA Logistics.
In 2016 he was managing $250M P&L and 350+ nationwide staff with a reputation as an industry innovator. Luke sold to KeHE Distributors and stayed on as President to ensure a successful post-acquisition integration.
Luke is excited to bring what he has learned in growing purpose-driven companies to revitalize businesses through his advisory practice, VDriven Consulting.
He now leads Vdriven Consulting and Venture Studio. Most of their investments and clients are in the emerging plant-based CPG space. They help in raising capital, deduction management, accounting, CEO coaching, and retail domination best practices.
text. To change this content, double-click on the element and click Change Content. Want to view and manage all your collections? Click on the Content Manager button in the Add panel on the left. Here, you can make changes to your content, add new fields, create dynamic pages and more.
Your collection is already set up for you with fields and content. Add your own content or import it from a CSV file. Add fields for any type of content you want to display, such as rich text, images, and videos. Be sure to click Sync after making changes in a collection, so visitors can see your newest content on your live site.